Porsche already has a lineup of ebikes, but now it is looking to play a bigger role in this segment.
Porsche plans to increase its participation in the electric bike segment as Porsche eBike Performance GmbH announced that it will develop electric drive systems for two-wheelers. These will include the software architecture required for the motor, battery and connectivity solutions. Porsche announced that it intends to use these drive systems to launch a new generation of Porsche ebikes from the middle of this decade.
To steer this in the right direction, Porsche has collaborated to form two joint ventures with Dutch company Ponoc Investment BV, said Lutz Meschke, vice chairman of the executive board of Porsche AG and executive board member for finance and IT. The ebike segment is seeing a lot of potential. “That is why we are constantly expanding our activities in this area,” Meschke said.
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In addition to acquiring the compact drive system from Fazua Porsche eBike Performance GmbH, Porsche will develop and produce an exclusively powerful eBike drive system under the Porsche brand name. The luxury carmaker shared both product categories and will later be distributed to ebike producers across the world. The electric drive system will be used in Porsche ebikes as well as products from other brands, the company said.
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Porsche has acquired stakes in several ebike companies such as Grape and Fajua. The sports car maker continues to work on its existing eBike models with Rotwild, its longtime partner. In March last year, the company launched its own interpretation of exclusive electric bikes with the Porsche eBike Sport and Porsche eBike Cross.
First published date: 05 August 2022, 10:39 AM IST